If you are looking for a way for making strong brand recognition among your customers, advertising it through bookmarks is one of the best solutions to make your brand popular. Promotion of the products is one of the most considered factors by the businesses to increase their sales by reaching the maximum targeted audience. However, choosing the right bookmark for your brand is the most important marketing tool to carry out the effective branding of your products and services. You can include your product, services, and company information on the bookmarks for effective marketing of your brand.
The use of bookmarks should not only be limited to readers for making them remember the pages of their books, but it should also serve its functional marketing purpose by communicating your brand’s message to the readers. Apart from a business point of view, these bookmarks are also acquired for personal usage like invitation cards for different occasions like birthdays, bridal showers, etc. Acquiring 2 X 6 Bookmarks Printing is one of the most appropriate sizes of the bookmarks for both your personal and business usage. The printing of the bookmarks should be done in a professional manner to make your brand stand apart from the competitors. With the ideal size, good printing, and right design, it can become an important marketing piece for your brand.
Getting your brand noticed by distributing the bookmarks strategically
After selecting the right size for the business bookmarks, the company should figure out effective ways to maximize customer exposure with the bookmarks. You can also execute a marketing campaign for your brand. You can deliver the custom-made printed bookmarks to customers to receive maximum output from your brand marketing campaign. Moreover, you can also get them delivered in a trade show to reach more audiences. The interesting features of your brand’s product and services imprinted on the bookmarks will generate great value for your brand among customers. Moreover, you can also generate more value by offering discounts, coupons, or other promotional deals to make your audience interested in your offerings. Offering customers with interesting deals will surely pique their interest.
Another way to get your brand noticed among the competitors is by distributing your bookmarks to libraries and bookstores to make your brand recognized among the book readers who might become interested in your offerings. Make sure to not overflow the information regarding your products and services on the bookmarks in this way customers might lose reading the important information regarding your services.
Designing custom-made bookmarks according to your requirements
Different printing techniques can be applied for 2 X 6 bookmarks printing including CMYK and PMS to create aesthetically appealing graphics on the bookmarks. You can make your brand identity by printing bookmarks in different styles and sizes to capture the audience’s interest. With the option of customization, you can customize material to the size and design of the bookmarks. The bookmarks come in a variety of stocks including economy, standard, and heavyweight. The stock thickness level can be varied according to your requirements.
The economy paper stock is resistant to creasing and can be utilized for high-quality printing. The standard paper stock has the ability to withstand wear and tear and also prevents bending of its corners. The heavyweight paper stock will retain its durability and strength no matter what size you give to the bookmarks. The long-lasting nature of the heavyweight stock will keep it from being torn.
Moreover, you can also apply various finishing techniques to the bookmarks to highlight your printing designs. You can choose among spot UV, aqueous coating, and glossing, etc. to make them stand out from your competitors.
Spot UV is a coating technique that highlights the striking features of your design and makes them look attractive. The aqueous coating provides a matte or glossy finishing to your bookmarks. The glossing can either be done shiny or matted depending upon your requirements. Apart from additional finishing techniques, you can also print the bookmarks according to various themes to attract more customers. Make sure whatever printing design you choose, it should be in high-resolution. The good printing quality used for bookmark printing will reflect the standards of your brand. For more info visit! Pumpkin Printing